Top Tips for Growing Your Instagram Account in 2021

Are you struggling to grow your followers on Instagram?

Instagram is a competitive place. In the social media realm, engagement is essentially considered a form of currency. The higher engagement your Instagram profile has or the higher the number of followers you have, the higher your online worth is. A cornerstone of any individual’s social presence, Instagram allows you to easily and steadily increase your IG followers by following certain tried-and-tested techniques. To put it simply, here’s how to get more Instagram followers:

• Make Your Account More Inclusive & Accessible

The decision to make your account more inclusive and accessible can be a breakthrough moment. A great way to increase your follower count and up your engagement, there are several routes you can take for making your account more inclusive.

The easiest step you can take is to start including subtitles to your Instagram video content, making it accessible for people who have hearing difficulties or those who prefer watching videos without sound. In today’s incredibly diverse society, Instagram users need to take a stand on issues that matter, as this helps strengthen your connection to your followers. So, once you start making your content more inclusive, you’ll surely start growing your following in no time.

• Consider Creating an IGTV Series

Last year, one of the top predictions was that IGTV would become a crucial part of Instagram — and it looks like it’s going to continue making its presence felt in 2021. A creative way to connect with your online community, IGTV allows you to get more traction on your feed, which results in more engagement for your content and eventually more followers. If you haven’t created an IGTV channel yet, 2021 is the right time to step into the game. Try thinking about what longer-form video your audience would like watching and begin creating content around those ideas.

• Start Writing Longer Captions for Your Posts

Previously, Instagram used to be all about viewing and sharing aesthetically pleasing visuals. But now, users are looking to learn more about you, your experiences, and your thought process. Long captions were big last year and they are certainly not going anywhere in 2021 — especially with the new Instagram keyword search. Through sharing captions on your posts, you can give your users greater insight into your world. Once you start sharing more with your audience through your Instagram posts, you can build a stronger, bigger community.